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Saying that the M5 Sedan isn’t selling is a misrepresentation. If you do some digging and research, you’ll find that:
• Production and Deliveries: The latest generation of the M5 Sedan (G90) began production in July 2024, with deliveries starting towards the end of the year. It’s still early in its release cycle, so sales figures are just beginning to accumulate.
• Demand Exceeding Expectations: BMW initially projected that the sedan would account for two-thirds of M5 production. However, due to higher-than-anticipated demand for both the sedan and the Touring variant, production has been adjusted to a 50:50 split. This indicates that the sedan’s demand has met or exceeded BMW’s expectations.
• Market Reception: Reports indicate that demand for the M5 Sedan is robust, leading BMW to increase production to meet customer interest.
In summary, the claim that the M5 Sedan is not selling well doesn’t align with the available data. While it’s still early in the sales cycle, current indicators suggest that the M5 Sedan is performing in line with, if not surpassing, expectations.
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