80% of 1 Series owners think car is FWD

b0bab0i · 03-22-2010, 07:23 PM

So where are all you 1addicts?

Quote:

When asked whether the announced introduction of front-drive BMW models would confuse customers of a rear-drive-only brand, Reithofer said that 80 percent of 1 Series owners already thought their car was front-drive. He added that the stat was "quite a surprise" to BMW, but did not express concern. Instead, the lack of consumer interest means implementing front-drive vehicles could come easier to the brand.

http://wot.motortrend.com/6656763/au...ive/index.html

Schumacher · 03-22-2010, 07:34 PM

Yeah, that is to be expected because they sell box shaped 1 series cars with 4 cylinders in Europe.

JIM E92 · 03-22-2010, 07:42 PM

I'm not surprised at all. A few weeks ago I took a trip up to Big Bear Mt. during snowy conditions. Everyone had to stop and install chains. Some guy in a 135 just finished installing chains on his front wheels when I flagged him down to break the news. Sad...very sad.

OlivaresAnthony · 03-22-2010, 09:21 PM

Quote:

Originally Posted by JIM E92

I'm not surprised at all. A few weeks ago I took a trip up to Big Bear Mt. during snowy conditions. Everyone had to stop and install chains. Some guy in a 135 just finished installing chains on his front wheels when I flagged him down to break the news. Sad...very sad.

Labrada_Exoticz · 03-22-2010, 09:22 PM

Quote:

Originally Posted by JIM E92

I'm not surprised at all. A few weeks ago I took a trip up to Big Bear Mt. during snowy conditions. Everyone had to stop and install chains. Some guy in a 135 just finished installing chains on his front wheels when I flagged him down to break the news. Sad...very sad.

lol

FStop7 · 03-22-2010, 11:12 PM

Quote:

Originally Posted by JIM E92

I'm not surprised at all. A few weeks ago I took a trip up to Big Bear Mt. during snowy conditions. Everyone had to stop and install chains. Some guy in a 135 just finished installing chains on his front wheels when I flagged him down to break the news. Sad...very sad.

LOOOOOOL! I wonder what his name on this forum is.

OOO · 03-22-2010, 11:14 PM

josephr25 · 03-23-2010, 11:28 AM

No point in the 0er or whatever it's called, now.

vase330 · 03-23-2010, 12:03 PM

Quote:

Originally Posted by JIM E92

I'm not surprised at all. A few weeks ago I took a trip up to Big Bear Mt. during snowy conditions. Everyone had to stop and install chains. Some guy in a 135 just finished installing chains on his front wheels when I flagged him down to break the news. Sad...very sad.

You should have let him go on his merry way then watch his face when he can't understand how his car not going anywhere in the snow even with his chains on.

soupy · 03-24-2010, 11:34 AM

le sighh...

To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why).

This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers.

soupy · 03-24-2010, 11:35 AM

le sighh...

To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why).

This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers.

soupy · 03-24-2010, 11:36 AM

le sighh...

To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why).

This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers.

soupy · 03-24-2010, 11:39 AM

le sighh...

To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why).

This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers.

Cloud9blue · 03-24-2010, 05:28 PM

^^^ gezzz, quadro post!

Loseit · 03-24-2010, 05:43 PM

BMW is going the way of Toyota...they are losing there way in the quest to be everything to everybody

ptack · 03-25-2010, 08:55 AM

That seems odd. What was Toyota originally besides a maker of cheap econoboxes? In their case they've parlayed humble beginnings into dominance and now arrogance. I would imagine BMW wants to remain a smaller size, independant maker, but to everyone's point, their efforts to sell cars has led to them expanding their offerings into all sorts of niches and it's only a matter of time before you see a FWD BMW.
In business, a reputation is nothing more than a marketing tool.

03-22-2010, 07:34 PM	#2
Schumacher Second Lieutenant 29 Rep 219 Posts Drives: E90 Join Date: Jul 2009 Location: A Box iTrader: (0)	Yeah, that is to be expected because they sell box shaped 1 series cars with 4 cylinders in Europe.
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03-22-2010, 07:42 PM	#3
JIM E92 Lieutenant 15 Rep 410 Posts Drives: 2007 328 Coupe Join Date: Sep 2008 Location: Sandy Eggo iTrader: (0)	I'm not surprised at all. A few weeks ago I took a trip up to Big Bear Mt. during snowy conditions. Everyone had to stop and install chains. Some guy in a 135 just finished installing chains on his front wheels when I flagged him down to break the news. Sad...very sad.
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03-22-2010, 11:14 PM	#7
OOO First Lieutenant 32 Rep 310 Posts Drives: in the slow lane Join Date: Feb 2009 Location: SoCal iTrader: (4)	__________________ E92 BMW M3\|Space Gray\|DCT\|Performance Splitters\|Carbon Fiber Mirrors\|Performance Spoiler
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03-23-2010, 11:28 AM	#8
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03-24-2010, 11:34 AM	#10
soupy First Lieutenant 18 Rep 305 Posts Drives: 09 135i Join Date: Jul 2008 Location: NoVa iTrader: (1)	le sighh... To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why). This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers. __________________ Alpine White, Coral Red Leather, Sport Package, 6MT
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03-24-2010, 11:35 AM	#11
soupy First Lieutenant 18 Rep 305 Posts Drives: 09 135i Join Date: Jul 2008 Location: NoVa iTrader: (1)	le sighh... To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why). This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers. __________________ Alpine White, Coral Red Leather, Sport Package, 6MT
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03-24-2010, 11:36 AM	#12
soupy First Lieutenant 18 Rep 305 Posts Drives: 09 135i Join Date: Jul 2008 Location: NoVa iTrader: (1)	le sighh... To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why). This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers. __________________ Alpine White, Coral Red Leather, Sport Package, 6MT
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03-24-2010, 11:39 AM	#13
soupy First Lieutenant 18 Rep 305 Posts Drives: 09 135i Join Date: Jul 2008 Location: NoVa iTrader: (1)	le sighh... To be fair, I bet the stats would be just as shocking for the 3 series as well. We all know the majority of BMW buyers bought their car simply for the image, looks, and the perception of an enthusiast's vehicle (without actually knowing why). This all sounds like BMW corporate spin to justify pushing FWD shit onto their customers. __________________ Alpine White, Coral Red Leather, Sport Package, 6MT
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03-24-2010, 05:28 PM	#14
Cloud9blue Brigadier General 717 Rep 3,251 Posts Drives: around the potholes Join Date: Aug 2008 Location: NY/NJ/MA iTrader: (13)	^^^ gezzz, quadro post! __________________ 09 BMW E92 335i: Top Mount EFR 7670 / Dinan / AP Racing / Wavetrac / TC Kline [Full Mod List] 07 BMW R1200S: Shine Yellow / Akrapovic / Ohlins 19 Volvo V90 T6: R-Design / Bowers & Wilkins / Polestar Optimization
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03-24-2010, 05:43 PM	#15
Loseit Second Lieutenant 11 Rep 237 Posts Drives: 2008 AW/CR/CF E92 M3 Join Date: Dec 2007 Location: Chicago iTrader: (4)	BMW is going the way of Toyota...they are losing there way in the quest to be everything to everybody __________________ 2008 AW/FR/CF E92 M3 Retired: 2008 BSM/Saddle/Al 335Coupe Retired: 2001 Acura CL-S
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03-25-2010, 08:55 AM	#16
ptack Brigadier General 306 Rep 4,481 Posts Drives: 135i Join Date: May 2008 Location: NJ iTrader: (0) Garage List 2008 135i [6.50]	That seems odd. What was Toyota originally besides a maker of cheap econoboxes? In their case they've parlayed humble beginnings into dominance and now arrogance. I would imagine BMW wants to remain a smaller size, independant maker, but to everyone's point, their efforts to sell cars has led to them expanding their offerings into all sorts of niches and it's only a matter of time before you see a FWD BMW. In business, a reputation is nothing more than a marketing tool. __________________ 135i, SGM, Coral, Sport Package, Auto, Premium Hifi, USB/ipod, Apex EC-7s, PPK Stage II
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