BMW UK to Sell Parts and Accessories on Ebay

Jason · 05-09-2011, 10:12 AM

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BMW makes buying easier with new eBay store

09.05.2011
Press Release

BMW will start selling parts and accessories direct to owners for the first time, thanks to a new partnership with eBay, the leading online retailer. ‘BMW Direct’, now live on eBay.co.uk, will satisfy the growing demand from motor enthusiasts for purchasing original parts online.

Previously, BMW owners wanting to pick up Genuine Parts have had to place their order via one of the many dealerships. With its new store on eBay, as well as merchandise BMW fans will be able to buy genuine BMW parts and accessories such as brake discs and car care products direct from the carmaker.

This is BMW’s first venture into e-commerce and will allow the carmaker to reach those customers not accustomed to visiting a BMW dealer regularly.

BMW, the first carmaker to open a store on eBay UK, joins over 100 other well-known fashion and home brands already selling new and fixed price goods direct to their customers via eBay’s UK site. Motor parts and accessories is one of the most popular categories among eBay’s 96 million active users worldwide.

All items sold through BMW Direct are offered from stock with free postage and packaging and are covered by a full two year BMW warranty. BMW UK will handle the shop front of BMW Direct with the processing of orders being handled by BMW Park Lane in London.

Carl Sanderson, General Manager Aftersales Development, said: “As a premium car manufacturer, we are always interested in understanding customer preferences when it comes to buying products. We recognise that there are customers who wish to buy BMW products but do not necessarily want to travel to a BMW dealer to make a purchase.

“As such we see eBay as the perfect solution for them. By embracing this modern retailing approach, we believe we can engage with and satisfy a number of additional customers through what is a new retail channel for BMW.”

Angus McCarey, UK Retail Director of eBay, said: “eBay UK is home to over 100 leading brands who realise the added value an eBay shop brings, whether they are already selling online or not. There are over 600,000 searches for BMW every month on eBay and BMW will now be able to access this existing, yet untapped customer base, while increasing its reach to the millions of other consumers who buy and sell on the site.”

To see what is on offer at BMW Direct visit http://goo.gl/gyQQf

scott@bmwhn · 05-09-2011, 10:49 AM

Now if only they would sell Euro spec parts directly to the US....one can dream.

DriveHard · 05-09-2011, 11:09 AM

how do we know this cant happen ???? that is that we stateside cant buy from the web site ??

M5007 · 05-09-2011, 11:24 AM

^ there Is no reason why they can't ship to the US.

Lord_Goda · 05-09-2011, 11:40 AM

meh, just had a look, seems to only be selling OEM accessories and ancillaries, roof racks and such. No oily bits or anything truly useful. Had a vision of banging in a part number from RealOEM and getting the part. Disappointing.

BGM · 05-09-2011, 11:43 AM

that's pretty cool, shame the filtering is a bit crappy..

crackberry · 05-09-2011, 01:25 PM

unexpected

Diver · 05-09-2011, 01:54 PM

Not that exciting.

evodz · 05-09-2011, 02:01 PM

unless the prices can beat tischer....meh

Prissy · 05-09-2011, 03:43 PM

weak

BGM · 05-09-2011, 04:04 PM

Quote:

Originally Posted by Prissy

weak

?

Vanos1 · 05-09-2011, 05:56 PM

They are not going to upset their dealers and ruin their parts sales by selling directly from Ebay. Accessories make sense but normal parts I can't see happening.

Imola.ZHP · 05-10-2011, 12:48 AM

It's a start guys, damn. Instant gratification junkies...

pampam · 05-10-2011, 04:46 AM

Warning: Something's Not Right Here!
stores.ebay.co.uk contains content from widget.sovoia.com, a site known to distribute malware. Your computer might catch a virus if you visit this site.
Google has found malicious software may be installed onto your computer if you proceed. If you've visited this site in the past or you trust this site, it's possible that it has just recently been compromised by a hacker. You should not proceed, and perhaps try again tomorrow or go somewhere else.
We have already notified widget.sovoia.com that we found malware on the site. For more about the problems found on widget.sovoia.com, visit the Google Safe Browsing diagnostic page.

strange I get this when I visit it . Google chrome browser.

05-09-2011, 10:12 AM	#1
Jason Administrator 43686 Rep 21,325 Posts Drives: F80 M3 Join Date: Mar 2005 Location: USA iTrader: (0)	BMW UK to Sell Parts and Accessories on Ebay BIMMERPOST NEWS BMW UK to Sell Parts and Accessories on Ebay 14 COMMENTS Tweet BMW makes buying easier with new eBay store 09.05.2011 Press Release BMW will start selling parts and accessories direct to owners for the first time, thanks to a new partnership with eBay, the leading online retailer. ‘BMW Direct’, now live on eBay.co.uk, will satisfy the growing demand from motor enthusiasts for purchasing original parts online. Previously, BMW owners wanting to pick up Genuine Parts have had to place their order via one of the many dealerships. With its new store on eBay, as well as merchandise BMW fans will be able to buy genuine BMW parts and accessories such as brake discs and car care products direct from the carmaker. This is BMW’s first venture into e-commerce and will allow the carmaker to reach those customers not accustomed to visiting a BMW dealer regularly. BMW, the first carmaker to open a store on eBay UK, joins over 100 other well-known fashion and home brands already selling new and fixed price goods direct to their customers via eBay’s UK site. Motor parts and accessories is one of the most popular categories among eBay’s 96 million active users worldwide. All items sold through BMW Direct are offered from stock with free postage and packaging and are covered by a full two year BMW warranty. BMW UK will handle the shop front of BMW Direct with the processing of orders being handled by BMW Park Lane in London. Carl Sanderson, General Manager Aftersales Development, said: “As a premium car manufacturer, we are always interested in understanding customer preferences when it comes to buying products. We recognise that there are customers who wish to buy BMW products but do not necessarily want to travel to a BMW dealer to make a purchase. “As such we see eBay as the perfect solution for them. By embracing this modern retailing approach, we believe we can engage with and satisfy a number of additional customers through what is a new retail channel for BMW.” Angus McCarey, UK Retail Director of eBay, said: “eBay UK is home to over 100 leading brands who realise the added value an eBay shop brings, whether they are already selling online or not. There are over 600,000 searches for BMW every month on eBay and BMW will now be able to access this existing, yet untapped customer base, while increasing its reach to the millions of other consumers who buy and sell on the site.” To see what is on offer at BMW Direct visit http://goo.gl/gyQQf
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05-09-2011, 10:49 AM	#2
scott@bmwhn Major 139 Rep 1,245 Posts Drives: Msport X3 Join Date: Mar 2008 Location: Houston iTrader: (3)	Now if only they would sell Euro spec parts directly to the US....one can dream. __________________ 03' 525iT stick, 22' 530i Previous: 20' X3 M40i, 19' 740i Msport, 17' 430i GC, 15' Msport X3 28i, 15' Sportline X1 28i, 13' Msport 328i, 09' Msport 335i, 07' Msport 335i
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05-09-2011, 11:09 AM	#3
DriveHard Colonel 119 Rep 1,998 Posts Drives: X1 and R58 JCW Join Date: Aug 2010 Location: Long Island iTrader: (0)	how do we know this cant happen ???? that is that we stateside cant buy from the web site ?? __________________ X1, R58 JCW, M2 in my future if planets align
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05-09-2011, 11:24 AM	#4
M5007 Major 71 Rep 1,410 Posts Drives: 2014 M5 Competition Package Join Date: Dec 2010 Location: Orange County, CA iTrader: (0)	^ there Is no reason why they can't ship to the US. __________________
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05-09-2011, 11:40 AM	#5
Lord_Goda New Member 1 Rep 20 Posts Drives: M3 Join Date: Aug 2010 Location: UK iTrader: (0)	meh, just had a look, seems to only be selling OEM accessories and ancillaries, roof racks and such. No oily bits or anything truly useful. Had a vision of banging in a part number from RealOEM and getting the part. Disappointing.
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05-09-2011, 11:43 AM	#6
BGM Colonel 61 Rep 2,398 Posts Drives: F20 M140i Join Date: Oct 2009 Location: Farnborough, UK iTrader: (0)	that's pretty cool, shame the filtering is a bit crappy..
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05-09-2011, 01:25 PM	#7
crackberry Major 34 Rep 999 Posts Drives: Porsche Carrera GTS (997.2) Join Date: Sep 2010 Location: southern california iTrader: (0)	unexpected
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05-09-2011, 01:54 PM	#8
Diver Brigadier General 506 Rep 3,445 Posts Drives: Black '12 135i - Sold Join Date: Nov 2010 Location: Texas iTrader: (0)	Not that exciting. __________________ See my photography at http://ronscubadiver.wordpress.com
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05-09-2011, 02:01 PM	#9
evodz First Lieutenant 127 Rep 317 Posts Drives: M5, 45e Join Date: Apr 2011 Location: LA, Cali iTrader: (0)	unless the prices can beat tischer....meh
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05-09-2011, 03:43 PM	#10
Prissy Brigadier General 1094 Rep 4,855 Posts Drives: M340i Join Date: Sep 2008 Location: NY iTrader: (6) Garage List 2015 BMW F30 [5.50] 2020 M340I [0.00] 2017 X3 [0.00] 2008 BMW E92 [9.00] 2010 BMW E92 [10.00]	weak
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05-09-2011, 05:56 PM	#12
Vanos1 Vanos1 -contact me for Servicing and Repairs (Mids 0 Rep 10 Posts Drives: BMW Join Date: May 2011 Location: Midlands iTrader: (0)	They are not going to upset their dealers and ruin their parts sales by selling directly from Ebay. Accessories make sense but normal parts I can't see happening.
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05-10-2011, 12:48 AM	#13
Imola.ZHP Colonel 129 Rep 2,218 Posts Drives: 2014 BMW i3 BEV EE Join Date: Mar 2006 Location: Mud Island, TN iTrader: (0)	It's a start guys, damn. Instant gratification junkies... __________________ - 2014 CPO i01 BEV Electronaut Edition Capparis White Tera World, '17- - 2015 CPO i01 BEV Laurel Grey Tera World, '17- - 2015 i01 REx Laurel Grey Tera World, '15-'17 - 2003 CPO 330i ZHP Imola Red Build 03/03/03, '06-'15
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05-10-2011, 04:46 AM	#14
pampam Boo! 6 Rep 71 Posts Drives: No car - Accident :( Join Date: Jan 2010 Location: Home iTrader: (0)	Warning: Something's Not Right Here! stores.ebay.co.uk contains content from widget.sovoia.com, a site known to distribute malware. Your computer might catch a virus if you visit this site. Google has found malicious software may be installed onto your computer if you proceed. If you've visited this site in the past or you trust this site, it's possible that it has just recently been compromised by a hacker. You should not proceed, and perhaps try again tomorrow or go somewhere else. We have already notified widget.sovoia.com that we found malware on the site. For more about the problems found on widget.sovoia.com, visit the Google Safe Browsing diagnostic page. strange I get this when I visit it . Google chrome browser.
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