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      11-07-2006, 10:34 PM   #23
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"Who says needlepoint is boring?" with a shot of all the gauges and needles, from the driver's perspective?
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      11-07-2006, 10:35 PM   #24
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Quote:
Originally Posted by Nikki
oh and i don't know why i made it a horizontal layout lol i'm retarded, here is a vertical one. i think it looks a lot better.
much better, I would even make the needle and tread part about half the size to have some good space on either side.
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      11-07-2006, 10:40 PM   #25
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I think it needs a little more contrast, the black car is too small and gets lost in the black background.
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      11-07-2006, 10:54 PM   #26
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nice ad. wrong company tho
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      11-07-2006, 11:03 PM   #27
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i tried my best with the saxophone idea...it isn't great but really it's just about the idea and creativity. i'm not a graphic design major...though i wish i was because i would know how ot make this look 100 times better.
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      11-07-2006, 11:06 PM   #28
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here's another version of the first one, tried to take your suggestions
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      11-07-2006, 11:11 PM   #29
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I believe another example of resonance in marketing is Cingular's "Raising the Bar" for their cellular phone ads.
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      11-07-2006, 11:11 PM   #30
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Theme: "Home for the Holidays" Take a white solstice convert, and place in front of a typical "christmas home" with snow like out of home alone 2 or something..... at the bottom put happy holdays from the Pontiac family - and put pontiac.com for their plug....
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      11-07-2006, 11:16 PM   #31
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Hey nikki,

i like the needle tread ad.

personally, i would lose the stars in the background; gives it a sorta cheap html/geocities feel. also, i wouldnt use the white border around the speedometer pic and the wheel pic, maybe a fade around the pic instead, and position the pictures closer and make em larger.
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      11-07-2006, 11:17 PM   #32
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Quote:
Originally Posted by bmwbmw123
Theme: "Home for the Holidays" Take a white solstice convert, and place in front of a typical "christmas home" with snow like out of home alone 2 or something..... at the bottom put happy holdays from the Pontiac family - and put pontiac.com for their plug....
lol or "Home for the Holidays" and put it in front of the beach with a palm tree that has christmas lights on it hahaha
that's a good idea, but not really resonance. the soulstice isn't really resonance either. the good example ksfrogman mentioned was cingular's raising the bar. when i looked up resonance, the example was men's ties arranged in a bouquet like flowers and it said "forget me knots" lol lol so cute.
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      11-07-2006, 11:20 PM   #33
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Oh - I misunderstood.... My fault.
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      11-07-2006, 11:21 PM   #34
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or you can always put the solstice on ice.... Like a ice skating rink - and bull shit and say its the official car of the NHL (since it is just a homework assignment)
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      11-07-2006, 11:23 PM   #35
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Quote:
Originally Posted by bmwbmw123
or you can always put the solstice on ice.... Like a ice skating rink - and bull shit and say its the official car of the NHL (since it is just a homework assignment)
awesome
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      11-07-2006, 11:23 PM   #36
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Def post a pic if you decide to do it - night night....
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      11-07-2006, 11:25 PM   #37
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Quote:
Originally Posted by Nikki
i tried my best with the saxophone idea...it isn't great but really it's just about the idea and creativity. i'm not a graphic design major...though i wish i was because i would know how ot make this look 100 times better.
That looks pretty cool.
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      11-07-2006, 11:26 PM   #38
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how about mind, body, and solstice...is that corny?
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      11-07-2006, 11:29 PM   #39
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Quote:
Originally Posted by Nikki
how about mind, body, and solstice...is that corny?
No, I think it's good. It makes the play on the word soul more obvious than when it's just one word on its own.
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      11-07-2006, 11:31 PM   #40
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haha... I can't stop looking at that ad (the one with the sax). Good stuff.
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      11-07-2006, 11:35 PM   #41
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lol
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      11-07-2006, 11:49 PM   #42
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Nice. Are you allowed to submit more than one ad?
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      11-07-2006, 11:52 PM   #43
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I dunno, it's just a homework assignment. honestly i was supposed to draw it on a piece of paper
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      11-07-2006, 11:53 PM   #44
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thats hot.

nikki, maybe you could incorporate a pic of the engine for mind, and a curve of the car for body, and put them in quadrants behind the words.
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