523i ??

mrahp23 · 11-18-2006, 08:36 PM

Hey Guys, I know this is a e90 forum; however, I was at the Irvine BMW dealership today (yes, far away from home) and decided to test drive a 335i (I was bored). When I was in their back lot, I noticed a black 5 series with a 523i emblem. 523i?? Didn't know it existed. The window sticker said 2007 525i. When I asked the CA about it, he had to ask other CAs about it as well. No one knew what the deal was and simply provided a "BMW must of made a big mistake."

Anyone else seen mistakes like this on a brand new car? Wish I had my camera phone...interesting.

GregL · 11-18-2006, 08:38 PM

We have 323i's in Canada, but nothing below a 525i. Very strange. Unless they intend to go the 523/528/535 route at some point.

KUweatherman · 11-18-2006, 08:41 PM

There was a thread on here about a 335i that was mislabeled here in KC as a 325i. I asked about it when I was in the dealership the other day. The CA said a gentlemen went ahead and bought the mislabeled car and was going to keep it mislabeled.

edit: Here's the picture I took back when this first came up to help disprove the idiots and their photoshop remarks.

THE JEDI · 11-18-2006, 08:43 PM

The 523 is a car that they sell in Germany and other markets outside North America, they sell it here in Japan, it's an inline 6 with 170 HP and it's a nice car, but it would be a dog in the states..the power is average to say the least but if i wanted a 5 series and not the 3 I could deal with the loss of power.....

11-18-2006, 08:36 PM	#1
mrahp23 Private First Class 85 Rep 110 Posts Drives: BSM F80 M3; JBM e90 M3; 991.2 Join Date: Oct 2006 Location: Chicago, IL iTrader: (0)	523i ?? Hey Guys, I know this is a e90 forum; however, I was at the Irvine BMW dealership today (yes, far away from home) and decided to test drive a 335i (I was bored). When I was in their back lot, I noticed a black 5 series with a 523i emblem. 523i?? Didn't know it existed. The window sticker said 2007 525i. When I asked the CA about it, he had to ask other CAs about it as well. No one knew what the deal was and simply provided a "BMW must of made a big mistake." Anyone else seen mistakes like this on a brand new car? Wish I had my camera phone...interesting.
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11-18-2006, 08:38 PM	#2
GregL Brigadier General 105 Rep 3,618 Posts Drives: 2016 CLA45 AMG Join Date: Nov 2005 Location: GTA iTrader: (4)	We have 323i's in Canada, but nothing below a 525i. Very strange. Unless they intend to go the 523/528/535 route at some point. __________________ 2016 Mercedes-AMG CLA45 2013 Mercedes-Benz B250 - Gone 2010 Mercedes-Benz C350 4Matic - Gone 2006 BMW 330xi - Gone 2001 Infiniti QX4 - Gone
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11-18-2006, 08:41 PM	#3
KUweatherman Second Lieutenant 5 Rep 232 Posts Drives: Civic Si Join Date: Mar 2005 Location: Birmingham iTrader: (0)	There was a thread on here about a 335i that was mislabeled here in KC as a 325i. I asked about it when I was in the dealership the other day. The CA said a gentlemen went ahead and bought the mislabeled car and was going to keep it mislabeled. edit: Here's the picture I took back when this first came up to help disprove the idiots and their photoshop remarks.
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11-18-2006, 08:43 PM	#4
THE JEDI Major 127 Rep 1,461 Posts Drives: 2005 Z4 2.5i Join Date: Aug 2005 Location: JAPAN, Okinawa iTrader: (0)	The 523 is a car that they sell in Germany and other markets outside North America, they sell it here in Japan, it's an inline 6 with 170 HP and it's a nice car, but it would be a dog in the states..the power is average to say the least but if i wanted a 5 series and not the 3 I could deal with the loss of power.....
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