[Jason]

BIMMERPOST NEWS

BMW U.S. Sales Up 13.1% for Best March Ever

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BMW Group U.S. Reports March 2013 Sales

BMW brand sales up 13.1 percent, best March ever
MINI brand sales up 3.5 percent
BMW Motorcycle sales up 7.6 percent

Woodcliff Lake, NJ - April 2, 2013… The BMW Group in the U.S. (BMW and MINI combined) reported March sales of 33,149 vehicles, an increase of 11.2 percent from the 29,806 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 4.3 percent on sales of 78,957 in the first three months of 2013 compared to 75,729 in the same period in 2012.

“March roared out like a lion giving BMW even better numbers than the previous record set in 2007,” said Ludwig Willisch, President and CEO, BMW of North America. “The arrival this month of the new 320i at a very attractive price plus the changeover to the 2014 models will further accelerate our momentum in the months ahead.”

BMW Brand Sales
The BMW brand reported the best March ever with sales of 27,078 vehicles, an increase of 13.1 percent from the 23,940 sold in March 2012. Year-to-date, the BMW brand is up 5.4 percent on sales of 64,902 compared to 61,549 sold in the first three months of 2012.

In March, best performing vehicles included the Z4 Roadster, up 21.1 percent to 316 units; the 6 Series, up 15.5 percent to 877 units; and the Sports Activity Vehicle segment (X3, X5 and X6 in particular), up 40 percent to 7,317 units.

BMW Pre-Owned Vehicles
In March, sales of BMW used vehicles (including certified pre-owned and pre-owned) decreased 2.9 percent to 15,809 vehicles compared to the 16,278 vehicles sold in March, 2012. January through March, BMW used vehicle sales are up 3.2 percent on volume of 42,675 compared to 41,352 in the same period of 2012.

MINI Brand Sales
MINI USA reported sales of 6,071 automobiles in March, an increase of 3.5 percent from the 5,866 sold in the same month a year ago. Year-to-date, MINI sales in the U.S. are down 0.9 percent on volume of 14,055 compared to 14,180 in the first three months of 2012.

MINI Pre-Owned Vehicles
In March, sales of MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) increased 0.5 percent to 1,721 automobiles from the 1,713 sold in March, 2012. January through March, MINI used vehicle sales are up 21.4 percent on volume of 4,846 compared to 3,991 in the same period of 2012.

[Iron Man]

Looks like BMW is more an SUV company, than a sedan company lately. 3-series and 5-series both are down again.

Last month's sales figures: http://www.f30post.com/forums/showthread.php?t=810563

[dsad1]

Curious to know why BMW is doing so well this year.

Is it because of more models? Better lease rates? The decline of another brand? I am just curious.

[kmarei]

1,3,5, and 7 series sales are down
i have a feeling the stuck the X1 in there with them to make the numbers look pretty
sales of the 1 series are down 44%, and that's before they even release the butt ugly new shape!

[Phaeron]

The X1 is cannibalizing the sales of the other series. The 1 series is doing bad simply for the fact it hasn't been updated yet and why get that when the lease is better on the Z4 and 3 series?

[vladberca]

I don't think that a new 1 will be available in US, but the 2 series with another style

[LittleBlue]

Prices have gone up considerably on the 1,3 @ 5 that it makes more sense to buy another brand that is roomier and more reliable for the same or lesser amount . The issues that are documented over the years with the various models eventually drove some buyers away. Smart Buyers are doing more research now than ever, and with all the forums available at our fingertips we are better equipped to make the best decision that fit our needs.

[Iron Man]

Looks like BMW beat Mercedes for the month, but Mercedes still leads YTD. The C-class has a good shot at beating the 3-series in sales for the year.

March 2013/March 2012 %Chg 2013 YTD/2012 YTD %Chg

C-CLASS 8,396 6,342 32.4% 22,912 18,107 26.5%
E-CLASS 4,009 5,570 -28.0% 13,689 13,873 -1.3%
S-CLASS 1,216 981 24.0% 3,077 2,559 20.2%
CL-CLASS 53 64 -17.2% 155 210 -26.2%
SL-CLASS 659 74 790.5% 1,484 270 449.6%
SLS AMG 44 123 -64.2% 119 286 -58.4%
SLK-CLASS 453 567 -20.1% 1,134 1,091 3.9%
CLS-CLASS 563 720 -21.8% 1,695 1,757 -3.5%
R-CLASS 5 144 -96.5% 20 437 -95.4%
M-CLASS 3,501 4,070 -14.0% 9,162 11,480 -20.2%
G-CLASS 250 88 184.1% 612 261 134.5%
GL-CLASS 2,803 1,969 42.4% 7,618 5,154 47.8%
GLK-CLASS 2,694 2,422 11.2% 7,510 6,028 24.6%

TOTAL 24,646 23,134 6.5% 69,187 61,513 12.5%

[Never Convicted]

3 Series only has a sedan now, no coupe. When the 4 Series hits they'll make up the numbers. But it's good to see that the same haters gonna hate. lol

[Jamesons Viggen]

Originally Posted by kmarei

1,3,5, and 7 series sales are down
i have a feeling the stuck the X1 in there with them to make the numbers look pretty
sales of the 1 series are down 44%, and that's before they even release the butt ugly new shape!

Originally Posted by Never Convicted

3 Series only has a sedan now, no coupe. When the 4 Series hits they'll make up the numbers. But it's good to see that the same haters gonna hate. lol

The 3 is up something like 20% from last month. It will build momentum with the 320, GT, wagon, and unsure if they are going to count 4 series coupes or break it out separately.

[Iron Man]

Originally Posted by Never Convicted

3 Series only has a sedan now, no coupe. When the 4 Series hits they'll make up the numbers. But it's good to see that the same haters gonna hate. lol

Last time I checked, the 2013 3-series coupe was still for sale.

[Jamesons Viggen]

Originally Posted by Iron Man

Last time I checked, the 2013 3-series coupe was still for sale.

Correct.

Though people are aware it's a platform behind with a new model replacing it.

Without good money on the hood, that does not do wonders for sales lol.

[Iron Man]

Originally Posted by Jamesons Viggen

Correct.

Though people are aware it's a platform behind with a new model replacing it.

Without good money on the hood, that does not do wonders for sales lol.

True, therefore my guess is that BMW dealers would be offering some pretty good deals to clear out all of their 3-series coupes before the 4-series arrived. I would think this should help boost overall 3-series sales, not hurt it.

[Jamesons Viggen]

Originally Posted by Iron Man

True, therefore my guess is that BMW dealers would be offering some pretty good deals to clear out all of their 3-series coupes before the 4-series arrived. I would think this should help boost overall 3-series sales, not hurt it.

Dealer to dealer specific. Some will throw money at the car, others may not. Its all conjecture.

Some people will not buy something like a BMW if its deemed old regardless of discounts. Many want the latest and greatest.

So the 4 series may very will do better for BMW than closeouts on the e92/3.

[krnnerdboy]

I helped that statistic with my purchase

[IndyBMWguy]

Originally Posted by Jamesons Viggen

Correct.

Though people are aware it's a platform behind with a new model replacing it.

Without good money on the hood, that does not do wonders for sales lol.

agreed have had lots of clients who are holding off for a 4. This is pretty much the norm for a build out. Also noticed allocation is down for the current coupe.

[finaloption]

i would hope sales are up.. seems like every other car/radio commercial is for BMW

[ManhattanBMW]

Does anyone have information about how many of the 5 and 6 series sales were M's?

[bimmerjph]

Z4 is doing very well. That is a little surprising.

[TheBingoBalls]

Sales for the 3-Series isn't too concerning. Going back to 2010, Q1 sales are low and then it starts ramping up with the bulk of sales coming in during Christmas.

[GT1281]

Originally Posted by Iron Man

True, therefore my guess is that BMW dealers would be offering some pretty good deals to clear out all of their 3-series coupes before the 4-series arrived. I would think this should help boost overall 3-series sales, not hurt it.

BMW is offering very good deals on the coupes. I traded my F30 328i in at the dealership where I work for a 335i coupe and dropped my payment a good amount and I had a little negative equity on my F30. We are also not getting any where near the amount of coupes we used to get in on a daily basis. I hate to say it but I really disliked my F30.

[georgere]

Originally Posted by LittleBlue

Prices have gone up considerably on the 1,3 @ 5 that it makes more sense to buy another brand that is roomier and more reliable for the same or lesser amount . The issues that are documented over the years with the various models eventually drove some buyers away. Smart Buyers are doing more research now than ever, and with all the forums available at our fingertips we are better equipped to make the best decision that fit our needs.

+10000000