12-31-2019, 07:43 PM | #45 |
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Because when you think of supercar brands BMW doesn't come to mind. They have their place in the auto world but super is not it.
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12-31-2019, 08:50 PM | #46 |
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BMW is too concerned with the ///Money. New CEO is all about profit and electrification, any model that sells in low volume is being rumored for cancellation/no successor (Z4, 6GT, 8 coupe/vert, 2 vert, etc.), he likely doesn't want to spend the money on making a 911/AMG GT/R8 competitor even though there have been many articles about how the M team does want to make a standalone vehicle.
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12-31-2019, 09:58 PM | #47 | |
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01-03-2020, 03:09 AM | #48 |
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you dont see supercars every day.
you see a 5 series, corvette, mustang on every street corner. thats why i can't consider them exotics/supercars. i'd consider a GTR more of a supercar than any current M product... because there aren't a ton of base models everywhere. there's not much 'sharing' of parts. The chassis is made from the ground up for just being a sports car... not a luxury cruiser or commuter. 911 is kind of an exception to this. But they start at like $120k so you aren't going to see a ton of base models everywhere.
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01-03-2020, 01:37 PM | #49 |
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Hypercars don't make money. VW is losing money selling Bugatti Veyeron, Toyota is losing money making LFA. Those cars are only for show. They are halo cars designed as moving billboards so they can sell millons more bland and profitable models.
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01-03-2020, 01:42 PM | #50 |
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01-03-2020, 01:42 PM | #51 | |
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Then there must also be a distinction between supercar and grand tourer. This can be defined by looking at the manufacturer’s compromises on weight for refinedness/comfort vs performance. Cars like Aston Martins or SL63s fall out of the supercar class and into GT.
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02-03-2020, 12:23 PM | #52 |
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No one will ever pay over 200k for the bmw super car. Bmw is too late for the game. Anything above 200k people have many options to choose something that worth.
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02-03-2020, 01:01 PM | #53 |
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The pool of buyers willing to shell out $200k+ for supercars is extremely shallow and unless you are a low volume automaker that specializes in this (Ferrari, Lamborghini, McLaren, etc.) there's little in the way of profitability to be had. A $150k Acura NSX pretty well blew up in Honda's face as Honda is selling less than 250 of them annually so you can imagine that any CEO that signs off on such an endeavor could feel hot around the collar sinking company resources into a vehicle that's not warranted or profitable.
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02-03-2020, 01:25 PM | #54 |
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02-06-2020, 10:20 AM | #55 |
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I work in a BMW dealership and we regularly get jammed up with i8s, the v12 7 Series, etc. There simply isnt much of a market for those vehicles. I used to work for Lexus and they were stuck with a brand new 2012 LFA which sat in the showroom like a paper weight for 4 years and finally the owner's son took it home in 2016.
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02-06-2020, 11:47 AM | #56 |
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02-06-2020, 12:30 PM | #57 |
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